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Sprout Social

Director, GTM Strategy & Planning

US UTC-10 to UTC-5 $200k to $250k per year Full time Head or Director
Where you can live
Remote US
Working hours
Overlap with UTC-10 to UTC-5
Salary
USD 200,000 to 250,000 per year
Posted
September 4, 2026
Salesforce B2B SaaS

Summary from the posting

  • Team Leadership & Development: Lead and mentor a team spanning GTM strategy, planning, and variable compensation, setting clear objectives, running performance management, and driving hiring.
  • GTM Strategy, Planning & Execution: Run the end-to-end annual and in-year GTM planning cycles. Own the integrated bottom-up pipeline model, reconcile it with Finance's top-down forecast, and build repeatable frameworks to evaluate emerging routes to market (PLG, partners, self-service) using TAM/SAM analysis.
  • Capacity, Coverage & Segmentation Modeling: Design and optimize segmentation, coverage, and headcount models across enterprise, commercial, and self-service motions.

This is a short summary. The full description, requirements and the application form are on Sprout Social's own career page.

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